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God speaks
"The Spoof," a United Kingdom blog, took it upon itself to name God's dream team for the White House, settling upon Gov. Bill Richardson as secretary of state and foreign affairs. That put him behind journalist (!!!) Bill Moyers as president and Wesley Clark, for some reason, as vice president. "The Spoof" also declared that the secretary of interior should be . . . Martha Stewart. Oh, we like that.
Love from on high
New York Times columnist David Brooks wrote a love letter to Richardson on Sunday, contending he's the candidate most likely to rise:
"(O)nce a century or so, the Democratic Party actually nominates somebody the average person would like to have a beer with. Bill Richardson is that kind of guy. . . . (H)e could generate waves of free media the way John McCain did in 2000. He's a reporters' favorite - candid, accessible and fun to be around. . . . He is garrulous, amusing, touchy-feely (to a fault), a little rough-edged and comfortably mass-market. He's Budweiser, not microbrew."
Sound familiar?
O. Kay Henderson, news director of Radio Iowa "since the dawn of time," wrote about Richardson's appearance on "Iowa Press," a public TV program, during which he was asked the predictable: You're a Hispanic candidate, are there enough Hispanics to elect you? His answer:
"Well, there are Latino voters here. It's a community that's really growing and I'm going to try to really go after them, but I'm not running as a Latino candidate. I'm very proud to be Latino, Hispanic. I'm very proud that my mother, who I called the other day, I'm very proud of this. She said; `You're running for president?' `Yes, mother.' `President of what?' "
Curiously, that phone-call-to-mother yarn seems to have a lot of legs for our guv, who's told it in various ways at various times with various histories. Like, c'mon, his mother didn't know until "the other day" that her son was running for president of something?
Presidential marketing
So far as advertising goes, Michael Libbie, author of the "Insight Advertising" blog in Iowa, says Richardson is doing all the right things:
"Richardson . . . sat down at a couple of tables that had been pulled together at the Break Room Cyber Cafe and visited yesterday with a dozen or so curious Iowans. It was in sharp contrast to the `Hillary Express' and the `Obama Love Fest' that had rolled into town last month and packed a number of large arenas with lots of people but few ideas. . . .
"Richardson is doing the tough, grinding work of kitchen-table politics. . . . Just like folks who make great products or services, he is learning his market and facing the consumer. His first words after sitting down were, `OK, I could give you a campaign speech but I'd rather listen to you and your questions. Got some?' Business could learn something from this. When was the last time you went out, sat down with a dozen or so customers and listened?"
